ASSA ABLOY South Africa opened its heart to charity by supporting the CEO SleepOut™

The challenge called for ’business leaders to sleep on the street for one night to raise both awareness and funds, and bring hope and a home to South Africa’s most vulnerable children.’ John Middleton, Market Region Manager for ASSA ABLOY Africa & Middle East, braved the cold on Thursday night, 18th June, to raise funds for Girls and Boys Town.

“It was an honour to have been able to participate in the CEO SleepOut™. We were assisted by friends, family, colleagues and customers to raise the funds. We are proud to announce that we ended up raising R111 000 for Girls and Boys Town,” says John. A big thanks to all of you who contributed. ’We realise the importance of our youth as they are our tomorrow, so naturally we joined in to raise the funds.  Girls and Boys Town creates opportunities for the youth to grow and develop into responsible citizens so that they are able to contribute to family and community life in the spirit of peace, dignity, tolerance, equality and solidarity with others.’

 ”I slept out to affirm ASSA ABLOY’s commitment to South Africa’s youth who are the future leaders of this country. The responsibility rests with all of us to help our youth by unlocking doors to great opportunities and in so doing, secure a bright future for all citizens of this rainbow nation,”  concludes John.

ASSA ABLOY (SA) takes social responsibility very seriously and supports various local charities with the sponsorship of products for educations, shelters, HIV/Aids villages, previously disadvantaged homes and projects which require locking products to provide a safe, secure and supportive environment to those in need.

John Middleton - 

Market Region Manager for ASSA ABLOY Africa & Middle East